Your website is your online storefront, digital first impression, and 24/7 salesperson. A well-designed website can increase your online presence, drive traffic, and ultimately lead to more conversions. However, as time goes by, your website may need to evolve and adapt to meet changing customer needs and technological advancements. So, when it comes to improving […]

Your B2B website design is often the first impression potential customers or partners will have of your B2B company. As a matter of fact, a study by Forrester Research found that 62% of B2B buyers won’t consider a vendor that doesn’t have a robust online presence. For this reason, strategic and user-focused web design is […]

Building a new website is one of the most important investments you can make for your business or organization. As fun as it can be to design and create something new, it can also be one of the most exhaustive projects you’ll ever take on. It’s a long, multifaceted process that requires collaboration between various […]

We’re surely decades past the point where we have to explain the importance of having a website for your business. I think it’s safe to say that we’re all on board with that at this point. When it comes to building a website, you have plenty of options depending on your budget, including some that […]

Upon a successful launch, your website will join 1.88 billion other websites that currently exist worldwide. It is, however, not easy to oversee such a website launch. You may experience uncertainty and get overwhelmed by mixed emotions. To overcome your thoughts, you need to know what to do to achieve a smooth and successful website […]

If you’re looking to estimate your website’s return on investment (ROI) B2B website conversion rates are the industry standard for measuring financial success. Whether your digital marketing efforts are composed in-house or by a reputable B2B marketing agency, conversion rate optimization is the key to a successful website. By definition, conversion rate (CR) equals the […]

The debate of UX vs UI is a tale older than time. Many companies use these technical terms interchangeably, but the truth is that they are actually quite different. While they do work together to influence the useability of web design, UX and UI both refer to different concepts having to do with the user. […]

Building a new website and picking out the perfect website features to include can be an exciting process. But as is the case with any major investment in the future of your business or organization, it can also be a little nerve wracking. Coming up with an attractive and functional web design that is everything […]

So, you need a new website designed, but you’re not sure if you should go with a WordPress theme vs a custom website design. What’s a guy or gal to do? Fear not new, non-web-developer friend: we’ve got your back. Here are the 3 approaches we (here at Timmermann Group) recommend: Buy a WordPress theme […]

Welcome to this page on this website. We’re happy you’ve joined us. Quick question: how many other websites did you visit today? Can you name them all? We’ll even spot you Google and Facebook. Chances are that unless you had a vested interest and spent a good amount of time on any one website, you’ve […]

For years, “expert” marketers have prophesied that the end of the website is near. They’ll claim that websites are dead and that social media marketing rules the land of lead generation. These marketers like to downplay the influence of a website, arguing that, while your website may play a role in a consumer’s decision-making process, […]