The digital marketing realm is always evolving and if brand ambassadors aren’t consistently on the lookout for the next seismic shift in the way consumers interact with brands, they’re bound to get passed up by the competition. You should never stop trying to learn about your audience and experimenting with new ways to reach them. […]

Let me first say that this is exactly the type of question you should be asking with regards to your website. The fact that you recognize SEO as a vital component to your site, and not an unnecessary add-on or luxury, already puts you ahead of much of the crowd. Typically, the main question we […]

Welcome to this page on this website. We’re happy you’ve joined us. Quick question: how many other websites did you visit today? Can you name them all? We’ll even spot you Google and Facebook. Chances are that unless you had a vested interest and spent a good amount of time on any one website, you’ve […]

Of the services we provide, social media marketing tends to be the one our clients think they could handle on their own. And, in some cases, they’ve come to us because they thought they could handle it on their own, quickly found out that they couldn’t, and now they need our help. The inclination to […]

The cannabis industry in America is growing at an incredible, and yet not entirely unexpected rate. As more and more states ease restrictions on recreational marijuana usage, the playing field is widening for dispensary owners, processors, and growers. According to Forbes, the cannabis industry is expected to surpass $47 billion by 2027 (up from just […]

SEO is complicated and SEO myths contribute to the topic’s intricacy. Anyone who remotely suggests otherwise, or claims to have “cracked the code,” is lying through their teeth. Like it or not, there are no shortcuts or easy-outs when it comes to ranking your site. Basically, staying on top of the latest SEO strategies, tactics, […]

As the effects of COVID-19 spun the entire world into a disoriented mess of uncertainty and “new normals”, business owners were faced with some tough decisions and unprecedented obstacles. I think it’s safe to say that just as no one knew what to expect, no one knew exactly how to respond. And being in the […]

Living and working while the economy is in a downturn can be downright scary. And for business owners, watching a once vibrant and engaged audience of consumers start to lose interest and distance themselves can spell disaster if you’re not prepared for it. Fortunately, recessions are just temporary and, if you’re doing things correctly, your […]

Introduction: Marketing your business during a recession can be tricky. While the country is tightening their collective belts and the leads are becoming even harder to find, you might be inclined to jump straight into “trimming the fat” mode. And hey, we know recessions are a scary time and we’re not trying to convince anyone […]

As a digital marketing agency, we love meeting new clients and learning about new industries. And there are a handful of questions that we get asked quite often. How many people are on your team? 24 and counting. What services do you offer? Lots! Do you have a ping pong table? No, but that’s not a […]

Having a small business website is a lot like owning a car. You can do everything in your power to keep that car running smoothly and looking pristine, but over time it’s going to start showing signs of age and wear. Sure, you can put some money into it and maybe get a few more […]