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07.07.2020 Rob Timmermann
Advice For Business Owners

How These Five Companies Are Laying the Groundwork for Post-Pandemic Success

As the effects of COVID-19 spun the entire world into a disoriented mess of uncertainty and “new normals”, business owners were faced with some tough decisions and unprecedented obstacles. I think it’s safe to say that just as no one knew what to expect, no one knew exactly how to respond. And being in the […]

04.10.2020 Rob Timmermann
Advice For Business Owners

Marketing In A Recession: 10 Ways To Keep Your Business Running

Living and working while the economy is in a downturn can be downright scary. And for business owners, watching a once vibrant and engaged audience of consumers start to lose interest and distance themselves can spell disaster if you’re not prepared for it. Fortunately, recessions are just temporary and, if you’re doing things correctly, your […]

11.12.2019 Rob Timmermann
News

5 Manufacturing Marketing Ideas You’ll Wish You Thought of First

If you’re finding it difficult to get a grasp on digital marketing for your manufacturing company, you’re not alone. Finding the right digital marketing angles that will effectively reach your customers can be challenging. For this reason, a lot of manufacturing marketers are reluctant to embrace digital marketing strategies and will stick with more traditional […]

09.10.2019 Rob Timmermann
News

5 Mistakes Manufacturing Marketing Professionals Still Make (And How To Avoid Them)

Marketing for manufacturers and other B2B companies can be a challenge. Without a clear and dedicated plan for strategic marketing, a lot of manufacturing companies find themselves trapped into doing the same thing over and over, year in and year out, without embracing new marketing opportunities. Unfortunately, failing to adapt to new strategies can be […]

07.29.2019 Rob Timmermann
News

Seven Misconceptions Manufacturers Have About Marketing Agencies

Manufacturing marketers are faced with tough challenges when it comes to finding the best ways to promote their companies. While consumer marketing is tricky enough, B2B digital marketing is a completely different ballgame that requires a great deal of planning, research, and collaboration. It can be a lot to take on, which is a major […]

06.01.2019 Rob Timmermann
News

Do You Know About The Single Biggest Manufacturing Trend for 2020?

One of the biggest problems that manufacturing marketers face is staying ahead of digital marketing trends and best practices. Unfortunately, the manufacturing industry as a whole has been reluctant to adapting new technologies when it comes to marketing strategies. We hear all too often from our manufacturing clients that their marketing initiatives basically start and […]

Books of law cases lined on a bookshelf.
05.25.2019 Rob Timmermann
News

How Do I Increase My Avvo Rating?

Avvo is a directory that connects people with local lawyers who specialize in the type of law that they need help with. Its popularity, ease of use, and ability to direct users toward a lawyer who fits their needs exactly all make Avvo a prime platform for lawyers and law firms looking to connect with […]

05.23.2019 Rob Timmermann
News

Building Your Manufacturing Marketing Strategy: What You Need To Know

Traditionally, manufacturing has largely been an industry resistant to advancements in digital marketing. Many companies stick with conventional and proven tactics like print ads and trade shows to showcase their products and generate leads. And there’s nothing wrong with that, frankly. But in order to truly maximize your marketing efforts and produce a marketing strategy […]

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04.05.2019 Rob Timmermann
News

How to Use Social Media Marketing for Your Law Firm

Social media is now an integral part of marketing for many law firms. According to the American Bar Association’s (ABA) 2018 TECHREPORT, 76% of respondents have a social media presence. But what about the remaining 24%? The remaining 24% are likely missing out on the financial value of social media. Ignoring or dismissing social media […]

A man in a suit looks at both a laptop and a cell phone.
03.25.2019 Rob Timmermann
News

5 Tips for Improving Your Law Firm’s Website Design

A law firm or lawyer’s website can be the difference between landing a new client and being passed over, and it is a must-have element of any effective legal marketing campaign. Completing a conversion can be helped along by a few factors, and these web design tips will help potential clients find your site, get […]

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