More than ever, people are discussing if there is truly financial value in performing social media marketing for their business. Some are currently embracing social media as a vital part of their marketing strategy and have been for years. Others are so scared of making the wrong decision that they have decided to do nothing […]

When Jake Arrieta was drafted by the Baltimore Orioles in 2007, he was the hopeful for the savior the team needed. Securing the highest paying fifth round draft contract, Arrieta was presumed to be a star. However, he quickly fell flat of everyone’s expectations, earning consistently high ERAs, or earned run average, an important metric […]

Get a gym membership. Drink less caffeine. Stop sharing cat pictures on Facebook. We all set resolutions for the New Year. It’s also the time to rethink the way your business will excite and engage its customers over 2016. Here are a few tips to help plan your company’s marketing resolutions for 2016. Click the […]

Every CEO Wants to Rank Pretty much every CEO I talk to wants to rank on the first page of Google. Without fail, this request is one of the first things that a CEO will say to me at a meeting about their goals. What I’ve found is that not only do they want to […]

Not sure if the website for your construction firm is performing the way it could be? St Louis based digital marketing agency Timmermann Group specializes in building and designing websites for construction companies and we’ve tapped our expert web team for their top tips on how to optimize your presence online. Construction Web Design Tip 1: Your […]

You’ll find most offices and businesses hustling and bustling from about Thanksgiving until the end of the year with the typical ramp up for the holidays. For the last couple years around the Timmermann Group office that hustle and bustle starts even earlier in the year when we begin preparing for St. Louis Ad Club’s […]

We have all read a plethora of articles about the millennial employee and the obstacles that come along with this new generation. Additionally, marketing agency leaders have been trying for years to accomplish long-term inspiration for the “creative brain” in a formal and operational office structure… Put these two personas together and you would assume […]

Until the dawn of the digital age, media buying simply encompassed radio and television advertising. Media Buyers, optimizing a “spend” for their clients’ needs, could pull information from focus groups or Nielsen, the consumer information giant, and use the statistics to strategically purchase ad space during peak hours. Commercial time was, and still is, a […]

Building a functional website is a big undertaking. Much like a clock, many things must operate in just the right way for everything to go smoothly. With all these different things moving at once, how do we make the process of building a website as efficient as possible? There are many things that can be […]

Perhaps you’ve noticed that it is October; leaves are changing, Pumpkin Spice is everywhere and the entire world seems to have gone pink in honor of Breast Cancer Awareness month. Thanks to the recession and the ample supply of information available on the Internet, the digital revolution seems to have ushered in a cynical attitude […]