We have all read a plethora of articles about the millennial employee and the obstacles that come along with this new generation. Additionally, marketing agency leaders have been trying for years to accomplish long-term inspiration for the “creative brain” in a formal and operational office structure… Put these two personas together and you would assume […]

Until the dawn of the digital age, media buying simply encompassed radio and television advertising. Media Buyers, optimizing a “spend” for their clients’ needs, could pull information from focus groups or Nielsen, the consumer information giant, and use the statistics to strategically purchase ad space during peak hours. Commercial time was, and still is, a […]

Building a functional website is a big undertaking. Much like a clock, many things must operate in just the right way for everything to go smoothly. With all these different things moving at once, how do we make the process of building a website as efficient as possible? There are many things that can be […]

Perhaps you’ve noticed that it is October; leaves are changing, Pumpkin Spice is everywhere and the entire world seems to have gone pink in honor of Breast Cancer Awareness month. Thanks to the recession and the ample supply of information available on the Internet, the digital revolution seems to have ushered in a cynical attitude […]

Recently Google made a drastic change to their SERPS (search engine results pages) that you may not have visually noticed, but you financially felt. There is a section of Local Business Listings that show up in the center of the search results on Google for most businesses. People typically call these listings Google Places because […]

The time has come for a new website design. Your current site was built around five years ago and while great at that time, it does not incorporate the new technologies that are available today. Some of those new technologies are database driven and responsive websites. Database driven websites pull their information from a database […]