For an attorney, having a well-designed website can make all the difference in the world in terms of gaining new clients. But what constitutes a well-designed website when it comes to an attorney or legal practice?
First and foremost, it must be easy to find. Most people don’t have an attorney they work with regularly so they’ll likely turn to Google when they need one. Studies have shown that most people aren’t likely to go much further than the first page of Google results, so a website designed with Google’s search algorithm in mind is key.
Once people have found you, it’s all about earning their trust. People want to know the attorney they are choosing is successful, accomplished, and truly an expert in their field. Your website should address these points in a simple and straightforward way, telling potential clients very clearly who you are, what you do, and why they should trust you above all others.
Finally, you should be easy to contact. In the event, someone needs an attorney they’ll likely have a lot of questions they would like your expert help in answering. Ensuring your website is designed to have your contact information readily accessible in addition to having user-friendly contact forms helps your potential client get the information they need as quickly as possible in a way that makes them feel cared for.
Our experience in law firm website design and working with attorneys extends from building their websites to building their brands all the way to managing their social media channels. We understand our legal clients’ businesses and the tools they need to be successful.
If you’re an attorney in that’s in need of some marketing assistance, let’s talk.